Pantry View (Issue 746)

In which we are reminded that one of the main purposes of our client “discovery” conversations is to help them take a fresh look at how they’re managing their operations. Read more »

I Forgot (Issue 745)

In which we are reminded that clients forget stuff, too, even really important stuff. Our sales jobs include reminding them. Read more »

Ruthless (Issue 744)

In which we are reminded that we can open up space and boost our productivity by purging “sentimental favorite” clients that provide little value so we can focus on the ones we can grow. Read more »

A Cholesterol Problem (Issue 743)

In which we are reminded to develop our brands and our reputations around something memorable or the one thing we do best. Read more »

Hermione (Issue 742)

In which we are reminded that maintaining account records and information are critical to the seller’s craft. Read more »

Social Selling (Issue 741)

In which we are reminded that the value we post on line – our social selling and personal marketing – can take us to markets and people far beyond the local market we serve. THAT’s why we do it. Read more »

Catch Phrases (Issue 740)

In which we are reminded to interpret the data we present to clients and prospects in a headline or memorable catch-phrase so that they can remember our selling points. A sunny early evening, out for a walk to wind down after a desk day. I hadn’t been out long when my mobile phone rang. Forgot … Read more »

Being Social – Attracting Attention (Issue 739)

In which we gain some insight into the workings of the Web and social selling. Read more »

Strawberry Festival – Change of Scene (Issue 738)

In which we are reminded to give our brains a break and change of scene, the better to generate ideas. Read more »

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