Before The Cold Sets In (Issue 540)
In which we are reminded to engage our clients on what’s top of mind for them right now rather than on what’s top of mind for us. Read more »
sales training
Planting Seeds in Conversation (Issue 526)
In which we are reminded that the seeds for future sales come from the sales fruit we harvest now. Read more »
Head Voices (Issue 519)
In which we are reminded to focus on our clients’ voices to silence the voices in our heads. Read more »
Four Brushes (Issue 512)
In which we are reminded to vary the content of our prospecting approaches while we maintain our routine frequencies. Read more »