In which we are reminded to think about why we want to work with each specific client… beyond their money. Read more »
In which we are reminded that, even if we provide the best possible water, horses won’t drink if they’re not already thirsty or if we can’t show them that really bad things will happen if they don’t drink now. Read more »
In which we are reminded to be careful about when we take short cuts to diagnosis based on experience. Read more »
In which we are reminded that rituals help put us on purpose and push up performance. Read more »
In which we are encouraged to develop a signature dish, a signature offering, by which we are known in our markets. Read more »
In which we are reminded that we don’t always hear what we think we’ve heard. Read more »
In which we are reminded not to call another person’s baby ugly… no matter what. Read more »
In which we are reminded to persevere and practice when changing or adding something significant and new to our sales patterns. Read more »
In which we are dazzled by a house painter making cold calls. Read more »
In which we learn to regain the lead in a conversation by eliminating pauses. Read more »
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