Prospecting

Conversation Starters (Issue 1030)

In which we are encouraged while networking or going about our daily tasks,  to wear something that stands out, breaks the ice, and starts conversation.  (Offered with apologies to my Michigan State friends.) Read more »

Boards (Issue 1022)

In which we are encouraged to choose at least one board or organization that draws on our deep energy. Read more »

Try It, You’ll Like It (Issue 981)

In which we are reminded that offering free samples can generate demand for services. Read more »

Joy Sells (Issue 971)

In which we are reminded that purpose, intention, energy, and joy make a difference. Read more »

Strategies to Nurture Professional Relationships

Eight strategies for developing and retaining professional relationships. Make “relationships” a priority. If relationships are important, make them a priority.  We’re busy. We have plenty to do.  Typically, unless there is a major problem or conflict, relationships won’t logically show up as an urgent item on our to-do lists. If relationships really are important, invest … Read more »

The Value of our Sales Time (Issue 964)

In which we are reminded that not all opportunities are worth the effort to land them. Read more »

Little Pops (Issue 961)

In which we are encouraged to touch our clients and prospects more frequently with tastier morsels. Read more »

No Sail (Issue 957)

In which we are reminded there’s no point in selling to people who aren’t buying, hoping they will. Read more »

Mrs. Erhardt’s Admonition (Issue 956)

In which we are reminded to help our clients memorize and repeat our offer. Read more »

Hacking In (Issue 940)

In which we are reminded that patient research about prospects is a critical element of “getting in”. Read more »