What’s Been Happening? (Issue 942)
In which we are reminded that price is often, perhaps even predominantly, not the reason that our prospects defer or decline our offers. Read more »
Managing Sales Process
Two Doctors (Issue 933)
In which we are encouraged to lead our clients to new insights rather than reacting to their requests or complaints. Read more »
Product Pushing? (Issue 930)
In which we are reminded that pushing product or restricting client choices aren’t, by definition, bad practices. Read more »
No News (Issue 928)
In which we are reminded to communicate frequently and accurately with clients as we’re selling and implementing after the sale. Read more »
Save Room for Dessert
In which we are reminded, again, to conserve capacity for the plum accounts that have the biggest impact on our production. Read more »
Hot Pepper Anticipation (Issue 927)
In which we are reminded that sometimes, we have to rescue clients from their decisions. Read more »
Blowing Leaves Downwind (Issue 926)
In which we are encouraged to think about the whole system we’re selling into rather than just the specific problem now on the table. Read more »
Interpretations (Issue 925)
In which we are reminded to interpret our prospects’ and clients’ behavior and intentions through multiple experiences rather than just one. Read more »
The Big Pictures (Issue 924)
In which we consider our occasional roles as sales “tour guides” for beginners. Read more »
Just Enough Rope (Issue 916)
In which we are reminded to position and sell only what our clients are able to absorb and implement. Read more »
We Are Seriously Social.