Contingencies (Issue 609)
In which we are reminded that not everything (anything?) goes as planned – good to have a back up in advance. Read more »
MZ Bierly
Clients Who Know (Issue 608)
In which we are reminded: We run a risk when we assume that clients correctly understand their problems. Read more »
Snow Blind (Issue 607)
In which we are encouraged to choose mid-range targets to guide us so we’re not distracted by daily swirling. Read more »
Taken for a Fool (Issue 605)
In which we are reminded to be a little skeptical about what we hear from our prospects and customers. Read more »
Cave of Wonders (Issue 603)
In which we discuss the opportunities and dangers in calling business prospects before business hours or on weekends and holidays. Read more »
Slow Leaks (Issue 602)
In which we are reminded to fix diversions that slowly reduce our sales time and productivity. Read more »
Not Good Enough for Us (Issue 600)
In which we are reminded to learn and use our companies’ positioning language flawlessly. Read more »
Keep It Simple (Issue 599)
In which we are reminded to help our client make decisions by limiting the number of choices to a few. Read more »
Question Elegance (Issue 528)
In which we are urged to increase the attention we pay to context in the questions we ask. Read more »
We Are Seriously Social.