Source Media

Are You Ready for Some Football? (Issue 919)

In which we are reminded to ditch the cultural assumptions and  to ask open-ended questions. Read more »

Ceraldi (Backstories) Issue 918

In which we are reminded that, to a great extent, it’s our backstories that make us special. Read more »

Maintaining Momentum (Issue 917)

In which we are encouraged to include some “momentum” questions in our discussions with our clients. Read more »

Just Enough Rope (Issue 916)

In which we are reminded to position and sell only what our clients are able to absorb and implement. Read more »

It Should Have Been Easy (Issue 915)

In which we are reminded to plan ahead…and confirm…before our sales calls. Read more »

The View From the Infield (Issue 914)

In which we are encouraged to ask for and take “the plant tour” before proposing solutions. Read more »

Eggplant Parm (Issue 913)

In which we are reminded to develop one point, at least, that makes us easily memorable. Read more »

Bear Defense (Issue 912)

In which we are reminded to help our clients anticipate and prepare for yet-unseen future challenges. Read more »

The “Short” Personal Story (Issue 911)

In which we are reminded to craft short versions of our personal stories that prompt conversation. Read more »

You Eat Like A Bird (Issue 910)

In which we are encouraged to look back at a client’s history of decisions and progress before moving forward with recommendations for next steps. Read more »

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