In which we are reminded to interpret the data we present to clients and prospects in a headline or memorable catch-phrase so that they can remember our selling points. A sunny early evening, out for a walk to wind down after a desk day. I hadn’t been out long when my mobile phone rang. Forgot … Read more »
In which we gain some insight into the workings of the Web and social selling. Read more »
In which we are reminded to give our brains a break and change of scene, the better to generate ideas. Read more »
In which we are reminded not to be put off when others describe particular clients or prospects as “difficult”. Read more »
In which we are reminded that winging it can reduce our credibility with clients. Read more »
In which we are reminded: Take a moment thank people who have sponsored us and coached us to become who we are. Read more »
In which we are reminded to pursue issues in which our clients are interested rather than issues we PLANNED to talk about. Read more »
In which we are reminded, from the “How bad do you want it?” department…No matter how busy we are, we can make time to do just one or two more small tasks that move us forward. Read more »
In which we are reminded that, when we lose clients, the warning signs have been there for a while. We could have done something about it. Read more »
In which we are reminded to look back at our client relationships to make sure nothing has changed while we were looking in a different direction. Read more »
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