Ned Miller

The Best Parts First (Issue 777)

In which we are reminded to tell the best parts of our story (i.e. our results, our value) first in three (or fewer) simple sentences. Read more »

Crab Rangoon (Issue 688)

In which we are reminded to build believers by evoking the experience of using our products and services. Read more »

Taken for a Fool (Issue 605)

In which we are reminded to be a little skeptical about what we hear from our prospects and customers. Read more »