Managing Sales Process

Find A Way to Say Yes (Issue 1102)

In which we are reminded to find ways to say “yes” when the “by the book” answer is, ‘no, we don’t do it that way.” Read more »

Lucky Winners (Issue 1101)

In which we are reminded that, with a new client, a little extra generosity framed with careful positioning can go a long way toward generating significant good will. Read more »

Predisclosure (Issue 1099)

In which we are reminded to ask ourselves, “If a client can’t see all the work that’s coming when they implement what they’re buying, should I help them see it?” Read more »

Remember to Say “Thank You” (Issue 1098)

In which we are reminded, when others sing our praises, to say, ‘thank you’. Read more »

Small Details (Issue 1097)

In which we are reminded to get the small details right, on brand and on purpose. Read more »

Who’s the Person Who… (Issue 1093)

In which we are reminded to ensure that everyone on our sales teams knows “who’s the person who…” can answer client questions or who can own providing a response. Read more »

Balance (Issue 1092)

In which we are reminded that, sometimes we have to less of things we like doing in order to do more of what we commit to accomplish. Read more »

One Data Point (Issue 1091)

In which we are reminded that we can lose a client’s confidence with just one “off” experience. Read more »

If You Had Come to Me In Friendship (Issue 1090)

In which we are reminded to invest in relationships before we need them. Read more »

What’s the Payoff? (Issue 1088)

In which we are encouraged to move clients forward by exploring their incentives to change…or not. Read more »

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