In which we are reminded to use our own company’s products, where we can, because our personal testimonials are powerful. Read more »

In which we are reminded that the pace at which we recommend ideas or products should be no faster than clients’ abilities to absorb and implement them. Read more »

In which we are reminded that smaller competitors can beat bigger ones through better execution. Read more »

In which we are reminded that outward focus, a little diversification, and agility are critical in unsettled times. Read more »

In which we are reminded, when our services require clients to change beliefs or business practices, to start them off small (pilots, etc.) so they become familiar and buy in to the change. Read more »

In which we are reminded that sometimes, even when danger is present or approaching and we can help, we can’t force clients to buy. We have to prepare ourselves and wait for them. Read more »

In which we are reminded that, when competing with skilled practitioners: If we mis-time the start, whether sail boat race or sales cycle, it’s very hard to make up ground. Read more »