How Will I Know? (Issue 601)
In which we are reminded to understand our buyers’ criteria for making a change before pitching ideas or solutions. Read more »
small business banking conference
Make It Specific (Issue 588)
In which we are encouraged to describe ourselves in terms of the specifics of what we do rather than the titles others give us. Read more »
The One We Have With Us (Issue 576)
In which we are reminded (in Roman philosopher Seneca’s point) that “Luck is where the crossroads of opportunity and preparation meet.” Read more »
A Little Excitement (Issue 531)
In which we are reminded that we need to market (attract attention) before we can sell. Read more »
We Are Seriously Social.