Prospecting

Not Good Enough for Us (Issue 600)

In which we are reminded to learn and use our companies’ positioning language flawlessly. Read more »

A Little Intelligence (ISsue 598)

In which we are reminded that a little research can save us a LOT of prospecting time. Read more »

Squirrels (Issue 595)

In which we are reminded to slow down – plan our approaches to clients and prospects deliberately – to reduce the impact of unexpected actions. Read more »

Wind Blown (Issue 593)

In which we are reminded to focus on differences  rather than routine questions when we write our call plans. Read more »

Shared Experiences (Issue 592)

In which we are encouraged (tight budgets notwithstanding) to continue investing time and money in “getting out a bit” with clients and prospects.   Read more »

Captivating Rhythm (Issue 591)

In which we are reminded to engage our clients in a flow of conversation rather than stopping every two minutes to demonstrate how much we know. Read more »

The Value We Bring to the Table (Issue 590)

In which we are reminded not to fall for the bait of taking an order just because the customer asked for it. Read more »

Reasons We’ll Never Understand (Issue 586)

In which we are reminded to be a little careful before “doing someone a favor.” Read more »

The Reason to Buy (Issue 585)

In which we are reminded that focus on the core benefits of our product or service help us close sales where others couldn’t. Read more »

We Own the Questions (Issue 584)

In which we explore  tracking our own activities in detail. Read more »

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