small business banking

Not Good Enough for Us (Issue 600)

In which we are reminded to learn and use our companies’ positioning language flawlessly. Read more »

Keep It Simple (Issue 599)

In which we are reminded to help our client make decisions by limiting the number of choices to a few. Read more »

A Little Intelligence (ISsue 598)

In which we are reminded that a little research can save us a LOT of prospecting time. Read more »

Squirrels (Issue 595)

In which we are reminded to slow down – plan our approaches to clients and prospects deliberately – to reduce the impact of unexpected actions. Read more »

Land of 1000 Delights (Issue 594)

In which we are reminded to set clear parameters and priorities in our territory plans. Read more »

Wind Blown (Issue 593)

In which we are reminded to focus on differences  rather than routine questions when we write our call plans. Read more »

Shared Experiences (Issue 592)

In which we are encouraged (tight budgets notwithstanding) to continue investing time and money in “getting out a bit” with clients and prospects.   Read more »

Make It Specific (Issue 588)

In which we are encouraged to describe ourselves in terms of the specifics of what we do rather than the titles others give us. Read more »

The Reason to Buy (Issue 585)

In which we are reminded that focus on the core benefits of our product or service help us close sales where others couldn’t. Read more »

Wide of the Mark (Issue 582)

In which we are reminded to sell at multiple levels in larger organizations, not just at the business owner or “C” level. Read more »

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