Figure It Out Before You’re Forced Out (Issue 829)
In which we are urged to look ahead four years at our sales roles and prepare for what’s (very likely) coming. Read more »
Source Media
Dance Moves (Issue 828)
In which we learn that “how we move’ may be more memorable than “what we say” in sales presentations. Read more »
You Eat Like A Bird! (Issue 827)
In which we are encouraged to understand context before we pitch recommendations. Read more »
The Monarch’s Path (Issue 826)
In which we are reminded that, since few buyers really like to be “sold” anything, we can’t look like we’re selling. Read more »
Make Them (Our Mistakes) Playable (Issue 825)
In which we are reminded that good call “mechanics” will save us when we make mistakes. Read more »
Brief Moment Branding (Issue 824)
In which we are reminded that, fair or not, clients and prospects judge us, often, based on brief moments of experience. Read more »
How Will I Know? (Issue 601)
In which we are reminded to understand our buyers’ criteria for making a change before pitching ideas or solutions. Read more »
I Didn’t Know You Did That (Issue 578)
In which we are reminded that we need to share stories with our clients and ask questions focused on topics outside of their current dealings with us in order to have a first chance at their new issues that arise. Read more »
We Are Seriously Social.