In which we are reminded that complaints or expressions of interest are not sufficient foundations to pitch. Read more »
In which we are urged to get out from behind our desks and go TO our clients to earn their business. Read more »
In which we learn marketing from Mercado merchants’ movement. Read more »
In which we are reminded to take the time to plan calls and meetings, early enough, when it counts. Read more »
In which we are reminded to look up and ahead, from time to time, amidst our intense focus on sales activities. Read more »
In which we wonder about the sagacity of posting “away” messages on email or voice mail. Read more »
In which we are reminded to be memorable by acknowledging and celebrating clients and network friends. Read more »
In which we are reminded to build believers by evoking the experience of using our products and services. Read more »
In which we are reminded to prepare answers to a fundamental client question. Read more »
In which we are reminded to break our clients complex problems down into components and address the components rather than offering ‘one size fits all’ recommendations that miss underlying issues. Read more »
We Are Seriously Social.