In which we are reminded to document our sales and client management activities day by day (even ‘though that’s about the last thing in the world we want to spend time on). Read more »
In which we are urged to get out from behind our desks and go TO our clients to earn their business. Read more »
In which we are encouraged to savor and ask questions that go beyond the obvious. Read more »
In which we learn marketing from Mercado merchants’ movement. Read more »
In which we are reminded to prepare answers to a fundamental client question. Read more »
In which we are reminded at mid-year to focus on knocking down the short term objectives in front of us on our way to the year end goal. Read more »
In which we are reminded to paint an inviting vision of the future when we’re positioning our benefits. Read more »
In which we are encouraged to engage our clients in thorough discussion of their goals. Read more »
In which we wonder, how much should we focus on the physical elements of our sales presentations? Read more »
In which we are reminded that broad perspective and many options accelerate successful negotiating conclusions. Read more »
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