Positioning Value Archives - Page 3 of 18

Positioning Value

Memory Reminders (Issue 1057)

In which we are encouraged to do something or give something to new (or existing) clients that will remind them of us and keep us close long after the first sale, project, or transaction. Read more »

Home Made One of a Kind (Issue 1047)

In which we are reminded to ensure that we align what clients see with the brand we promote. Read more »

Amplify the Melody (Issue 1040)

In which we are reminded that our proposals should emphasize one or two ideas clearly to ensure clients can hear them. Read more »

Repeated Consumption (Issue 1038)

In which we are reminded to identify and promote our distinctive qualities so that clients remember us and purchase again and again. Read more »

Pinballs (Issue 1036)

In which we are reminded that being thoughtful, generating ideas, and adding value, takes time. Read more »

Mind On The Gutter (Issue 1026)

In which we are reminded that spray and pray sales tactics usually fail if value is the key to success. Read more »

Slow Down (for the main point) (Issue 1025)

In which we are reminded that, when giving presentations, we should slow down to the speed at which our audiences can comprehend. Read more »

Tired Messages (Issue 1019)

In which we are reminded to update regularly our LinkedIn profiles and other messaging platforms. Read more »

Burnt Sugar (Issue 1014)

In which we are reminded to develop at least one clear differentiator that attracts potential clients to us. Read more »

Again, Please… Slower (Issue 983)

In which we are reminded to speak slower, breathe, and pause so clients can follow us. Read more »