Balance (Issue 566)
In which we are reminded that specific, focused objectives will help us sustain our effort and maintain our balance when managing account relationships. Read more »
In which we are reminded that specific, focused objectives will help us sustain our effort and maintain our balance when managing account relationships. Read more »
In which we are reminded that our sales occur in a context and woe be unto us if we jump forward to“take the order” or “make the sale” without understanding that contextual influence. Read more »
In which we are reminded to poke our clients’ and prospects’ assumptions, the better to recommend solutions and to increase the value of our discussions with them. Read more »
In which we are reminded to provide credible, specific consequences and benefits to action when we’re playing the “fear and uncertainty” card to book an appointment with a prospect. Read more »
We Are Seriously Social.