In which we are reminded to interpret the data we present to clients and prospects in a headline or memorable catch-phrase so that they can remember our selling points. A sunny early evening, out for a walk to wind down after a desk day. I hadn’t been out long when my mobile phone rang. Forgot … Read more »
In which we gain some insight into the workings of the Web and social selling. Read more »
In which we are reminded to give our brains a break and change of scene, the better to generate ideas. Read more »
In which we are reminded that one of the most important obstacles to sales is our clients’ reluctance to face the dirty work of change after their purchase… and that we can help. My wife and I are about to do the big “D.” Downsizing. We are leaving the home in which we have raised … Read more »
In which we are reminded not to be put off when others describe particular clients or prospects as “difficult”. Read more »
In which we are reminded: Take a moment thank people who have sponsored us and coached us to become who we are. Read more »
In which we are reminded that “collaborative conversation” with clients is frequently better than “we keep control.” Read more »
In which we are reminded, from the “How bad do you want it?” department…No matter how busy we are, we can make time to do just one or two more small tasks that move us forward. Read more »
In which we are reminded that, when we lose clients, the warning signs have been there for a while. We could have done something about it. Read more »
In which we are reminded to look back at our client relationships to make sure nothing has changed while we were looking in a different direction. Read more »
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