Managing Sales Process

Memory Reminders (Issue 1057)

In which we are encouraged to do something or give something to new (or existing) clients that will remind them of us and keep us close long after the first sale, project, or transaction. Read more »

Pruning (Issue 1056)

In which we are reminded to remove low value accounts from our books of business so we can concentrate on the best growth opportunities. Read more »

Lost Cards (Issue 1054)

In which we are reminded that people won’t buy, sell, or make a move until they conclude that they can’t do things on their own with their existing resources. Read more »

The Mooring Field (Issue 1053)

In which we are reminded there is no shame in asking for assistance when we should ask for assistance to avoid damaging property, relationships, or opportunities.  “Do you need help?” A much more seasoned sailor called to us from a launch retrieving folks from another boat in the mooring field. We’d been sailing a 15’ … Read more »

Summer Break

In which we are reminded to take from time to time a pause to refresh and regroup. Read more »

Onion Disruption (Issue 1051)

In which we are reminded to share with clients the full picture of purchasing and implementing a new product or service lest they find it not their taste later on. Read more »

Look Ahead (Issue 1050)

In which we are reminded to look ahead, far ahead, in our strategic accounts, to anticipate conflicts and opportunities that may affect our sales progress. Read more »

Squirrels (Issue 1043)

In which we are reminded to set priorities and put boundaries around our sales efforts. Read more »

Fully Ready (Issue 1042)

In which we are reminded that “feeling you’re ready” is different from “being fully ready”. Read more »

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