Communities of Attraction (Issue 573)
In which we are reminded that developing communities is critical to attracting new clients. Read more »
Prospecting
Scary Specifics (Issue 558)
In which we are reminded to provide credible, specific consequences and benefits to action when we’re playing the “fear and uncertainty” card to book an appointment with a prospect. Read more »
What Might Be Different (Issue 549)
In which we are prompted to move with the flow, to the future, when a prospect puts us off. Read more »
A Little Excitement (Issue 531)
In which we are reminded that we need to market (attract attention) before we can sell. Read more »
No Bonehead Mistakes (Issue 523)
In which we are reminded that even small mistakes can fatally undermine our credibility and effectiveness with prospects Read more »
We Are Seriously Social.